Our Story

Boston Terrier inside a vehicle
Boston Terrier inside a vehicle

At PAWSfx, we believe in the power of the human-pet bond and understand the struggles of dealing with pet odor!

Our story begins in Bangalore. Rahul George (the founder of PAWSfx), came home to the overwhelming stench of pet odor! Something many pet owners can relate to.

Rahul had built an entire fragrance business from scratch over the past decade. He turned his expertise to developing a pet cologne that actually works. Partnering with several experts, he spent hours in the lab experimenting with natural ingredients that were long-lasting, aromatic, and refreshing, but also completely safe for pets.

After hundreds of hours of finding the right blend of fragrances, PAWSfx was born! Our two variants, Calm Dawg and Cool Dawg, received excellent feedback from pet parents. We are proud to say that our fragrances are free of alcohol, paraben, and sulphate.

At PAWSfx, we're more than just a brand. We're a community of pet lovers who are dedicated to providing pet parents with a safe and effective solution for pet odor. This way, families can stay united and enjoy the companionship of their furry friends.

We believe that a happy pet means a happy home, that's why our mission is to help pet owners keep their pets smelling and feeling fresh and clean. So, they can enjoy the love and companionship of their furry friends without any worries.

two brown and white dogs running dirt road during daytime
two brown and white dogs running dirt road during daytime
two dogs sitting on maroon area rug
two dogs sitting on maroon area rug
two adult golden retrievers
two adult golden retrievers